The Map - “From Business Plan to Exit”

• Gathering the team
  • Should you use confidentiality agreements?
• Entity formation
  • S-Corp, C-Corp or LLC
• Founders Rights and Control
  • What if one founder leaves a few weeks into the journey?
    Can the company buy his/her ownership interest back?
  • Can a founder quit, go across the street and compete?
• Testing the Market
  • Will the dogs like the dog food?
• Putting all the assets and tools in the same boat?
  • Can a founder take his/her ball and go home?
• Financing
  • How much should you raise?
  • Should you raise capital or issue debt?
  • Should you chase VC money?
• Customer relationships
  • Who owns the intellectual property?
• Vendor relationships
  • Can your vendors go directly to your clients?
• Planning for the exit
  • Will the buyer of your company believe that revenue is generated from brand reputations or from the founders’ personal relationships – it’s all in the trademark